Travel and tourism companies and organisations in the world are under increasing pressure to work more responsibly.
Consumers are demanding it.
Communities are pushing for it.
We HAVE to show that we are making a real effort.
WTM World Responsible Tourism Day, the only global day of action of its kind, is being supported by the UNWTO and leading industry associations. The day is vital – for business, for profitability and for our planet. It means taking care of a world that we seek to promote. Preserving our heritage and cultures and taking into account the views and needs of local communities.
WTM World Responsible Tourism Day is our chance to speak out as one voice, demonstrating that responsible tourism is the ONLY means of securing our future.
Putting the day into perspective
Taking part in WTM WRTD does not necessarily mean undertaking a huge or complicated activity.
WTM WORLD RESPONSIBLE TOURISM DAY
